(In this four-part post we are focusing on the most prevalent window sales scams. For links to all four common window sales tactics and how to avoid them, read “How to Avoid Window Sales Tricks and Scams.”)
The last thing we want to do is bad-mouth any other Cleveland window companies. We’re certainly not the only window company in the Cleveland area providing quality windows at reasonable prices with professional installers and we are proud to be in good company whenever we meet fellow professionals in the industry taking care of their customers. However, there are so many replacement window companies that use aggressive sales tactics across the nation that all you have to do is Google “window company sales tactics” and you get pages and pages of results detailing what to look out for when trying to choose an ethical window company. So, as a local window company, we figured that educating you on what to look out for would be one of the best services we could provide.
High-Pressure, You Must Sign Now to Save 50%
High pressure sales tactics, deals that are only good on the spot and the “you must sign now” approach are all too common among less-than-ethical window companies. Even Angie’s List discusses this tactic in their post from 2015, “Beware of the Latest Scam When Buying New Windows.” Of course a sales person, any sales person, wants the sale, but an ethical sales person, who believes that their product and service are a true match for the customer at the price they offer it is going to encourage the homeowner to compare – not bully them into relinquishing their right to compare by signing a contract on the spot.
Spotting this one is easy – if the sales person is telling you the only way to get the amazing deal on windows they just presented is to sign now, they don’t want you to compare.
Avoiding this one involves being proactive with the window sales appointment. Tell whoever you are scheduling the appointment with (usually a scheduler) that you are getting estimates from three different window companies that night, each has only 30 minutes for the appointment and you will not be signing any contracts until the next day, when you have reviewed all the bids and determined which company to select. This may not deter the salesman from attempting the “sign now” approach, but at least you’ll feel better when you politely ask them to leave and explain that you value the ability to do your research and make a decision without pressure.
No Pressure Replacement Window Estimate
At Integrity Windows we don’t play that game. We’re a locally owned and operated window company with a showroom in Lakewood. We keep our overhead low by not blasting the airwaves and the billboards with advertisements so our prices are transparent, competitive and without the need to negotiate. You can come to the Lakewood showroom and get an estimate, or we’ll happily send Tim Folger or Ron Anders to your home. We don’t jack-up the price of our windows so that we can sell them 50% off and make you feel like you got a deal. We don’t pressure you – ever. And we don’t take more than 20 minutes to learn about what you want, tell you what we would prescribe and calculate the total cost of windows and installation. We’ll hang-out and chat a little longer if you want some company, or we’ll email you a quote if you would rather skip the pleasantries. Your choice. Call now and find out what it’s like to get an estimate from a window company that doesn’t play games – we’re confident you’ll choose to buy your windows with Integrity.